Off Page SEO technique: Before starting and Offpage SEO you should know about SEO. SEO stand for SEARCH ENGINE OPTIMIZAION. SEO is only process of driving more and more traffic from Search Engines on quires that users is searching for organic search or getting natural search results.
Off Page SEO technique is used to increase traffic of a particular website by competing other websites and rank higher placement in SERP (Search Engine Results Page) like Google, Yahoo Bing, DuckDuckGo, Ask, Yendex and many others. As many users know than 100% search engines mostly Google, Bing and Yahoo have primary search results, in which web pages and videos or images of anything other is showing in ranking based only. So you can say off Page Search engine optimization technique is the major part of getting more traffic and getting high ranking in search engines related to users query.
SEO (Search Engine Optimization) divided into main 4 Sub-Categories as describe which is more important to increase website position in SERP (Search Engine Rank Page).
SEO (Search Engine Optimization) Categories:
Seo divided into four main categories:
On-Page SEO Technique:
Off-Page SEO Technique.
Local SEO Technique.
Off-Page SEO Technique:
Off Page Search engine optimization technique is use to increase visibility or change the position of website or web-page in search engine results page. Almost all SEO experts said off-page search engine optimization technique is the only way to increase the visibility of a particular webpage or website. According to Ahref blog Off-Page SEO technique is a marketing method which is use to increase the ranking of a web page higher in the SERP by using different OFF-PAGE SEO methods.
Off page SEO is use to increase any brand or store or a website by the use of content (image, videos, Audio, ads), and making relationships with the other online marketers, also use links to create a best user experience for batter search engine bots.
Off-Page (SEO)Search Engine Optimization Technique 2018
NO 1: Blogging:
First part of Off Page SEO is blogging as your know blogging is the best way to promote a business or a website in legal way. Blogging means just write articles about your website or about your business which attracts peoples to read also your content must be unique and creative. Blogging is helps search engines in crawling a website more effectively, that’s why mostly experts recommend update of your business blog regularly it will increase the search visibility of your business also engage your readers.
Blog includes a lot of unique content (not a copyright content) your content includes unique articles with images and videos such as info-graphics, Videos, Trends, SEO, SEMM, etc.
Submit your website or blog to relevant directories, blog also submit your website to search engines, promote your blog with advertising and SEO. If you’re new in blogging field and want to work on blogging not to worry just hire a content writer for your website to write a unique content because google only prefer new and unique content.
NO 2: Social Media Marketing (SMM):
Social media marketing is most important part of Off Page SEO. Everyone knows that almost 90% people use Social media now days. So the question is how to permute your business with social media sites? Here is the answer Use top social media websites like Facebook, Twitter, Instagram, Linkdin, Reddit, Youtube etc is the key to of OFF-PAGE SEO. to promote your website or online business.
Here Is the top Social websites list of off-page SEO technique where you can promote your online business….
How to promote your blog with these websites here is step by step guide:
You just need to create a your account on these websites if you have already account then create a page like if you want to promote your business with facebook simply create a facebook page.
Add cover photo and profile photo of your business page and post your business product which you want to promote, after posting you will find the option under your post BOOS, click on boost and fill your billing information of your bank account facebook will promote your product and your product start boosting.
Similarly you just create a account on these websites create profile fill your information than boost it according to your budget.
No 3: Search Engine Submission:
Search engine submission is a starting point of Off-page SEO technique. List your website into Google search engine and other search engines is one of the best ways of index your website quickly and start getting organic and targeted traffic to your web-pages.
Every Search engines find new websites and start indexing but it can take a long time. In Off-page SEO technique we need to submit website to every search engines like Google, Bing, DuckDuckGo etc for quick indexing and better organic traffic. We can also track our website’s position and keywords position also we can check our website full index status if we submit our site to Web tool masters of any Search engine.
NO 4: Images marketing:
Images marketing is use to make your brand appearance strong in the eyes of your targeted audience, If you are using your own brand’s images on your website, then need to share in on many of photo sharing websites like Imgur, Picasa, Flickr, Photo Bucket, etc. hope so many people will see them and comment on them and share their feedback it will help to improve your brand also hopefully they follow link of your website which you posted in description of your brand images to check your website. I hope this Off-page technique will help you to make your brand appearance as well as generate sales.
NO 5: Video Marketing:
Off-page technique of video marketing is same like photo or image sharing, if you create a promotional video for your brand for advertisement then you can post it to video sharing websites like; YouTube, Dailymotion, Vimeo etc. if your followers like your product they will also buy from your website.
NO 6: Create Backlinks or Link-Building:
In SEO (search engine optimization) field backlink is just a simple links “hyperlinks” from others Website linking back to your own website or webpage. A backlink which is coming from some other website is known as an In-bound Link or Do-follow backlink. Backlinks indicate search engines about webpage or website position and linking with other websites. These backlinks are important part of Off Page SEO which increases your website’s visibility in search engines.
Backlinks has two Types.
1: Do-follow Backlinks
2: No-follow Backlinks
What is Do-follow Backlinks:
By the ways when we attach link with any word it’s by default a dofollow backlink which I give to website using in source. All the links which we use to link in our article are dofollow backlinks until we change it to nofollow backlink manually.
In simple words
“All search engines crawlers only follow the Do-follow backlinks”. In other words, search engines follow only dofollow links to increase ranking of your website”.
For example if your website in linked with many websites and they provide you a dofollow backlinks, your website’s chances high to rank in google with the keyword which you use to create a backlink like,
<a rel=”dofollow” href=”http://freelancingskill.com”>skyscraper Seo technique</a>
I create 100 of backlink on this keyword “skyscraper Seo technique”, search engines start trusting my site and prefer to show my site on Google Search on top of the google search until anyone create more than 100 backlinks.
What is No-follow Backlinks:
An example of Nofollow Link:
<a href=”http://www.facebook.com/” rel=”nofollow”>facebook</a>
NO 7: Directory Submission:
Directory submissionfor any websites. How to create backlinks to any directory website you just need to select directory site to submit your website fill all details, like name and description of site, and a website link.
Directory submission’s benefit is its free and If you submit content regularly your web-page rank will automatically increase and it will helps you to get more organic traffic also it will increase your domain authority and.
NO 8: Article Submission or Guest Posting:
Guest posting is one of the finest way to get high quality backlinks from high PR websites. Many of websites or bloggers offer you to write for them and get quality backlink from their website. If you write articles for your website, then you can also submit article to Guest bloggers or article submission websites or article directory sites like; Go Articles, Ezine, shoutmeloud, Now Public, etc. This off-page SEO technique will help to drive traffic plus increase in website authority plus PA(page authority) of your website.
NO 9: Forum Submission:
forum submission is the tough side of off-page SEO technique. There is many online forum website which allow you to register your account share your opinion related to your niche. Find forums websites online that are near to your niche and get involved with their community. The best way is answer to threads, give proper answer to peoples questions, give advice, and share your links in reply as well but be in limit without breaking any rule.
Only use “Do-Follow” Forums so that you can add your backlink of your website within your signature, it will help to search engines to crawl your website.
NO 10: Social Bookmarking:
Social Bookmarking is another way to promote your website. just submit latest posts to the popular bookmarking sites, like mix, Delicious, Digg, Reddit, tumbler etc. All search engines like social bookmarking sites because on these type of sites content update very frequently because of bloggers share their content for fast indexing.
NO 11: Social Shopping Network:
Social shopping networks is use in off page SEO when you are running a online business (e-commerce website), social shopping network is the best strategy for advertising your brand for free and paid both just submit your product to online shopping network like Google Product Search, MSN Shopping, Yahoo Online Shopping, Kaboodle and Style Feeder etc.
NO 12. Local Business Listings:
One of the best and effective Off-page SEO part is Local business listing submission depending on your webstie, you need to find local business directories. if you have a website which is usse to promot your local business, just listing your website in the local business, search engines will easily view your website as well as your business location and fetch the content better. Submit your website to local business sites like; Google Local, Yahoo Local, Yellow Pages, Maps, etc.